Healthcare and Life Sciences digital transformation

Transforming Healthcare Through Collaborative Innovation​

We provide proven solutions in commercialization, go-to-market, and patient engagement across medical devices, consumer health, and pharma.

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Advancing healthcare & life sciences technology

The healthcare & life sciences industry is undergoing a period of rapid digital transformation, driven by technologies such as artificial intelligence (AI), machine learning (ML), and big data. As the demand for efficient, effective, and personalized healthcare delivery grows, we'll ensure you stay ahead of these changes.

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Transform your patient engagement journey, HCP engagement, and pharmacy engagement.

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Glimpse from the past: The HLS industry five years ago

Research and develop the drug

Manufacture the drug

Educating HCPs

HCPs prescribe the drug

Patients/HCPΒ 
interaction and engagement

The complexity of today's HLS industry

Navigating the complexity in today's HLS industry

The healthcare & life sciences industry has become significantly more complex over the past decade, primarily due to the outsourcing of research, supply chain management, and clinical trials.

From data management to patient engagement, Customertimes is an expert at simplifying this complexity. Take a look at some of the HLSΒ challenges we address.

Relationship management in the value chain of manufacturers, healthcare providers (HCPs), pharmacies, consumers, and providers.

Enablement and engagement in research and development (R&D) and clinical research organizations (CROs).

Go-to-market strategies for pharma, medical devices, and health products.

Data flows to meet complex regulatory requirements for pharmacovigilance, case management, onboarding, and patient support.

Patient support and engagement programs.

AI powered insights and advanced analytics to drive faster decisions while reducing error.

We've got your entire product to patient journey covered

Clinical research & development (R&D)

We support clinical research and development with advanced digital solutions.

Enhance drug development and expedite commercialization with valuable insights into the dynamic of disease evolution.

Key areas:
Clinical trials automationΒ 
Patient recruitment
ParticipantsΒ engagementΒ 
Lab order management
Pharmacovigilance (PV) solutions

Commercialization

Bringing new products and therapies to market; leveraging digital solutions for sales and marketing to optimize reach and impact

We know how to position your products and bring them to healthcare professionals (HCPs), pharmacies, and patients

Key areas:
B2B CRM and commerce solutions for effective engagement with HCP & Pharmacies - Sales and Marketing Automation
HCP Omnichannel Journey
HCP & Pharmacies Portals

Patient Services

Solutions to streamline the patient journey. Enhance interactions through our comprehensive patient services, ensuring seamless support and engagement.

We connect manufacturers and healthcare providers with patients, providing additional support and improving patient outcomes

Key areas:
Omnichannel patient engagement
Patient onboarding & patient support programs
Patient Journey Automation

Our focus in the HLS industry

HCP and Pharmacy Engagement

Develop B2B channels to enable sales and improve products market penetration.

HCP prescriptions enablement
Pharmacy assortment and visibility
Direct/transfer/indirect orders
B2B portals

HLS Products

Data & AI driven pharma R&D and pharmacovigilance.

Consumer data platforms
Real-time marketing
Direct-to-consumer marketplace

Patients Engagement

Build direct relationships and direct sales between manufacturers and consumers

Patients Onboarding Programs
Patients support programs
Brand and Loyalty management
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To ensure the most effective journey, we focus on:

Maintaining a comprehensive product assortment in pharmacies
Ensure product recommendations by pharmacists
Ensuring optimal product visibility on shelves

Tailored information that drives informed decisions for pharmacies and HCPs is crucial

Providing the right medication at the right time is necessary for optimal patient care. Achieving this requires a comprehensive understanding of the HCP journey (360Β° view). As HLSΒ experts, we can help you navigate the entire HCP journey.

Building lasting partnerships: Customized incentive programs are a necessity for pharmacists and HCPs

Fostering strong relationships with pharmacies and HCPs through successful, customized incentive programs enhances monetization and collaboration. Let us help you develop winning customized incentive programs.

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Revolutionizing Pharma R&D and Pharmacovigilance: Data & AI-Driven Digital Solutions

Ensure and focus on a continuous flow and data management, which are crucial for product management and product launch.
Ensure the safety and efficacy of the products, comply with regulatory requirements, and maintain patient trust and confidence.
Case intake, processing , submission & reporting clinical case data with applying AI based technologiesΒ 
Optimize clinical trial design and execution with AI-powered solutions, leading to faster development timelines and improved clinical trial success rates.Β 
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Building Patient Loyalty in Pharma: Digital Solutions for Direct Engagement

Produce theΒ simplestΒ patient journey
HelpΒ removeΒ barriers for theΒ patient, identify andΒ provide efficientΒ access to financialΒ support​
ProvideΒ right sizedΒ solutionΒ that is quickΒ to scale based onΒ market needs​
Develop data-driven strategies to build brand loyalty and encourage repeat business
Offer a comprehensive digital patient engagement program tailored to specific needs and target audience

We have developed significant expertise and experience in the commercialization space, mastering various go-to-market and patient engagement approaches for the following product categories:

Medical Devices

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Consumer Health

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Pharma

Pharma illutsration

HLS case studies: Real stories, real impact

All case studies
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Hear what our customers have to say

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new

markets in deployment

β€œWe have a very good relationship. We're looking to deploy in some of our bigger markets in 2024 and beyond.”

Francois Kanfer
Director Global Commercial Excellence, HARTMANN GROUP
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Portrait photo of a man with glasses
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Portrait photo of a man with glasses
Industry leaders
trust Customertimes
"Customertimes (CT) is a long-term strategic partner. Not only has CT consistently delivered, CT contributions have directly impacted our ability to scale and grow our organization while also innovating and elevating the services that we provide to our customerselevating that services that we provide to our customers."

Kelts Michelle

Sr. Director, Strategic Operations, IQVIA
"Very likely, have created an incredible tool that has enabled our program to expand to places previously thought impossible."

Singer-Wright Ally

Senior Director, Medical Society of Virginia Foundation
"Customertimes continues to serve as an invaluable partner to our Salesforce design and implementation. They consistently strive to be forwarding thinking, ensuring that our design will be scalable, efficient, and effective as our organization continues to expand and grow. The breadth of Customertimes expertise paired with their experience partnering with a variety of organizations offers a unique vantage point, expanding our considerations beyond that of our own experience. Their support continues to be a vital factor to our organization's success."

Maggy Norwood

Director, Commercial Finance, Veranex
"It's the beginning of our relationship, and in the global area, they have connections, so for the moment, we're waiting ... for them to hear the need, find the problems, and then be able to deliver the best solution for the customer.""

Valerie Giraud

Digital and Tech lead partner, Haleon
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Insights from the industry

Read more
CPG
HLS
ΠŸΡ€ΠΎΠΈΠ·Π²ΠΎΠ΄ΡΡ‚Π²ΠΎ

Artificial Intelligence: Is it a Force for Good in Business?

Mykhailo Maksymenko
November 3, 2023
How AI is Improving the Work of Pharma Sales Reps
HLS

How AI is Improving the Work of Pharma Sales Reps

Customertimes
March 1, 2024
Eight Proven Growth Strategies from Healthcare & Life Sciences Leaders
HLS

Eight Proven Growth Strategies from Healthcare & Life Sciences Leaders

Max Votek
Max Votek
June 3, 2024

Deep domain expertise in specific industries

With a targeted focus on a select few industries, we deliver proven solutions to modernize your business, save time, and lower costs.

Insurance

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Consumer Packaged Goods

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Manufacturing

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Beverage

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Software

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Enhance your HLS strategy with our expertise

Transform your patient, HCP, and pharmacy engagement to deliver personalized, efficient care. Let us help you lead the future of healthcare.

Healthcare document illutration